Case Study -Government and Not for Profit
HOW KYDON MADE HR INDUCTION AT JURONG PORT INTERACTIVE AND TIME-SAVING
About Jurong Port
Headquartered in Singapore, Jurong Port (JP) is a leading international multi-purpose port operator handling general, bulk and containerised cargo. Jurong Port began operations in 1965 as a general and bulk cargo port, serving the development needs of Singapore’s Jurong industrial estate. Today, its main gateway terminal in Singapore welcomes more than 15,000 vessels each year from both the region and internationally
Challenge: Bringing Monotonous HR Policies To Life
As with many organisations, HR induction in Jurong Port comprised a mix of classroom orientation introducing new employees to the organization as well as highlighting HR benefits and important housekeeping matters, and publishing a comprehensive set of company policy on intranet for reference and reading. The latter was less than ideal as reviewing a lengthy policy document was tedious and time-consuming for employees, if it was even read at all. Yet, company policies are critical in establishing business procedures, rules and regulations in compliance with legislation, providing instruction and guidance on all HR matters in the organisation as well as ensuring consistent, fair and transparent practices in the workplace.
With this in mind, an e-learning HR induction package weighed in as a solution of choice for Jurong Port. The e-training package was envisaged to be succinct, chunked at appropriate intervals for bite-sized learning, interactive and not taking more than 15 mins of seat time.
Features: Bite-sized eLearning, Level 2 Interactivity Courseware, Scenario-Based Assessment
Process : Creating Succinct And Engaging Learning Content
As a start, apart from identifying content overlaps in the HR policy manual and trimming away redundancies, the Kydon team adopted a learner-centred approach throughout the content conversion process. Existing classroom activities were mapped and segments of handbook content were identified for transformation to online interactivities. Kydon Learning Designers recommended introducing graphic elements at every learning highlight to provide visual support and emotional hooks to augment learner engagement. The strategy was deemed effective in aiding the understanding and retention of the learning material.
To road test the recommendations, Jurong Port engaged a sample group of learners to evaluate the effectiveness of the e-learning package, from content organisation and flow, to the efficacy of graphics and assessment questions. The positive and constructive feedback, in particular the quiz assessments, helped the team improve the design further.
Solution: Level 2 Interactive Micro Courseware
After reviewing the nature of content and learner profile, it was decided three bite-sized Level 2* e-Learning modules of 8-15 mins seat time would meet the employee induction objectives of Jurong Port. Noteworthy mentions were:
Content Presentation
The modules were presented through layering mechanisms such as interactive pop-ups and tabs, click and reveal, infographics and simple animated process flow.
Interactive Screens
Click-on interactivities premised on knowledge acquisition and application as learners interacted with the graphic elements in the courseware choosing different pathways by exploring additional information or making decisions as learning progressed. The interactivities, which included click and learn, hover over space to view more, and drag and drop also allowed learners to choose the speed at which they wanted to move from one piece of learning content to another.
End-of-Module Assessment
Scenario-based assessment questions were used to evaluate not only employees’ basic understanding of the lessons but also their ability to apply the knowledge learnt correctly in their job roles. The quizzes included Multiple Choice, Drag and Drop, and True or False questions.
Result
Jurong Port’s decision to convert its HR onboarding program into eLearning courseware was a move in the right direction towards better employee training and alignment of its company policies while achieving time savings for all involved.
*Description of Courseware Levels
| Level 0 and 1 |
| Lowest or baseline category of learning content involving introducing a concept or a familiarization lesson provided in a linear format with one idea presented after another. Minimal interactivity is provided by selective screen icons and inserted into the lesson through typical input/output peripherals. This may include simple developed graphics clip art, video and/or audio clips. |
| Level 2 |
| Involves the recall of more information and allows the learner more control over the lesson scenario. Used for teaching non-complex, procedural operations and maintenance lessons. May include simple to standard developed graphics, clip art, and/or video and audio clips. |
| Level 3 |
| Involves the recall of more complex information and allows the user an increased level of control over lesson scenario. Videos, graphics, or a combination of both are presented simulating the operation of a system, subsystem, or equipment to the user. Training material is complex and involves more frequent use of peripherals to affect a transfer of learning. Operation and maintenance procedures are normally practiced. Multiple software branches (two to three levels) and rapid response are provided to support remediation. Emulations and simulations are an integral part of this presentation. Includes complex developed graphics, clip art and/or video and audio clips. |
| Level 4 |
| Involves deep learning through the application of knowledge with decision-making processes. Lesson material is usually complex and involves frequent use of peripherals to affect the transfer of learning. Level typically supports certification or qualification requirements. Complicated operational and maintenance procedures are normally practiced and involve all elements of prior interactivity levels plus extensive branching (four or more levels) and higher degree of interactivity and sophistication. |
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